ü Designers avoid expensive and pretentious runway shows
ü Fashion Shows cancelled
ü Supermodels were missing from the ramp
ü Retailers were cutting back from buying
ü Back to Basics
ü Existing pieces were reworked as
ü Product lines were edited to reduce the number of styles
ü More must-have pieces unique pieces were created at a recession friendly price point
ü Shopping sales, discounts everywhere!
ü Look good for less
ü Online retailing more popular
üSurvival of the fittest!

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